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Using GeoClustering |
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GeoClustering® With this powerful marketing tool, you can get to know your customers or prospects deeply, which adds value to marketing operations such as: |
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Acquisition of new highly loyal customers. |
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Identification of customers or prospects marginal to your business offer. |
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Development of micro marketing programs. |
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Besides, GeoClustering® provides most of the basic information needed to implement state of the art predictive models which allow, among other things: |
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Determining the potential of any sales point. |
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Balancing a dealer network or a service points chain. |
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Performing customers o prospects profiling. |
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Optimizing the collection activity and reducing the risk of bad debt. |
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